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The 6 key points to check if you’re hiring a writer
In Blog

The 6 key points to check if you’re hiring a writer

There are plenty of people out there describing themselves as writers. Unfortunately, not many of them can write. Just as you can have a hundred singing lessons and never progress beyond the back row of the chorus line, so you can go on every writing course known to man… And still that indefinable spark is missing.

The 6 key points to check if you’re hiring a writer
In Blog

The 6 key points to check if you’re hiring a writer

Posted by: on Feb 22, 2012 | No Comments

There are plenty of people out there describing themselves as writers. Unfortunately, not many of them can write. Just as you can have a hundred singing lessons and never progress beyond the back row of the chorus line, so you can go on every writing course known to man… And still that indefinable spark is missing.

Mission Statement Impossible
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Mission Statement Impossible

Posted by: on Feb 7, 2011 | No Comments

It’s easy to be cynical about mission statements.

Our mission is to give the best possible customer service. Of course it is. That’s why I’ve been listening to Dire Straits for ten minutes while you tell me how much you value my call.

Not So Naturally Speaking
In Blog

Not So Naturally Speaking

Posted by: on Nov 19, 2010 | No Comments

I’m struffling. And there it is – the evidence, right in front of your eyes. Obviously I’m not struffling, I’m struggling.

I type with two fingers, very occasionally four. For two gfingers I trytpe quite quickly. But as you’ve just seen, hopelessly badly. After the dog, the spellchecker is my best friend.